Photography by Yosi Vaknin
When Frutarom – one of the world’s leading companies in the field of flavor and fragrance extracts – decided to integrate several startups under its roof and rebrand itself, the company sought an interior design concept that would break boundaries.
The mission was clear: to create a startup office design that would attract top talent from central Israel to a brand-new headquarters in Migdal HaEmek – not by compromise, but by offering something entirely different.
A Design That Blends Food, Innovation, and Fun
Frutarom’s world is all about the senses – taste, smell, experience. So, the new office needed to reflect those values, while also supporting the fast-paced, collaborative culture of the startups joining the company.
The result: a bold and colorful startup office that brings together the culinary essence of Frutarom with a young, high-tech aesthetic.
Highlights includes:
- Feature walls with inspiring graphic stickers
- Cozy lounge areas that invite relaxation and informal meetings
- A variety of workspaces – from open space to private offices
- Modern, comfortable meeting rooms
- Natural lighting, greenery, and warm, tactile materials
A Startup Office That Speaks to a New Generation
Today’s professionals don’t want to work just anywhere – they want to feel inspired.
That’s why startup office design has become much more than “making things look nice.” It’s about creating spaces that feel alive, that reflect a company’s culture, and that motivate people to do their best work.
This project carefully balanced function and style, playfulness and focus, openness and quiet corners. Every detail was crafted to support creativity, collaboration, and well-being.
A Space That Tells a Story
This office isn’t just functional – it tells a story.
From the color palette to the furniture selection, from the signage to the meeting room layouts – everything works together to communicate one message:
This is where innovation happens. This is where people love to work.
In Summary – A Workspace That Inspires, Every Day
Our project with Frutarom proves that even in Northern Israel – far from the buzz of Tel Aviv – you can design a startup office that competes on a global level.
It’s a space that elevates daily work into a creative experience, while supporting team culture, flexibility, and inspiration.
Looking to Create a Unique Startup Office?
Whether you’re launching your first startup or reinventing your company’s culture – I’m here to help you turn your vision into an inspiring office design.
Let’s design a space that reflects who you are – and where you’re going.